Steve Edo

Spear's Review

Pure Entertainment Group is a Canadian travel-focused concierge company that promises frictionless arrangements for its clients and – particularly attractive for many high-profile Spear's readers – complete confidentiality.

Difficult-to-arrange services outside travel are also provided by Pure's client managers. Membership options are available for frequent travellers who wish to have an ongoing relationship with Pure, or arrangements can be made on a one-off basis. 

Steve Edo, the Montreal-based Canadian entrepreneur of Cameroonian and French background who founded Pure in 2007, is still intimately involved with the running of the group, and says he sees his clients as members of an extended family. Edo is a frequent speaker at travel industry events and award ceremonies.

Adviser Profile

Pure Entertainment Group was created with one specific goal: to offer customised luxury travel and luxury concierge services to demanding clients based on their unique needs, tastes, and expectations. Led by the CEO/Founder Steve Edo, the company has gained a well-earned reputation in the luxury industry and is globally recognized as being among the Top Luxury Concierge Companies for the Super Wealthy by industry insiders and the media. 

Private and corporate clients looking for a personalized, hands-on approach can trust Steve's proactive and efficient methodology to deliver results that speak volumes. As a global bespoke luxury concierge company, Steve has built PURE's distinctive identity by prioritizing quality over quantity, curating the most authentic and inspiring experiences imaginable, and cultivating long-lasting relationships with clients, suppliers, and members worldwide. This makes him an expert in understanding what clients want and how to find solutions to a specific problem. 

'With our company, you can expect commitment, experience, customer care, and a global network; we are passionate individuals who are friendly yet extremely professional, avid travelers, open, pragmatic, and most importantly, very discreet. We are small enough to be flexible but large enough to have scale; we do not operate like a call center, which allows us to better personalize our high-quality, highly tailored luxury concierge service to our members and clients,' Steve Edo mentions.

Steve is your friendly and knowledgeable adviser for all things luxury regarding private and corporate clients. Get in touch to discuss your projects.