Julian Farrow

Spear’s Review

Julian Farrow knows the UHNW world inside and out. Formerly the global head of Sotheby’s Preferred, Farrow provides an unprecedented strategic business development service for global brands across the art, luxury, lifestyle and hospitality sectors. 

When not hosting events for luxury companies including Burberry and Dom Pérignon, he is advising luxury hotels and resort brands such as One&Only on business strategies, or organising bespoke cultural and artisan tours for his clients in Paris, Milan or Geneva. 

Farrow – who launched his company in 2011 – also leads an exclusive club for UHNWs, as well as maintaining a black book of events across Europe.