Index

Wealth Managers

Location

London

Sector Focus

Financial Services

Wealth Management & Private Banking

Customer Type

Private banker

Effie Datson

Former Deutsche Bank, UBP and Goldman Sachs banker Effie Datson has traded FX futures, written derivatives, and run multi-billion-pound hedge fund services during the course of her varied career. In 2020, Barclays Private Bank appointed her as global head of its family office service.

The family offices that Datson advises are institutional in nature. She believes that family offices are becoming more institutional, which is why her familiarity with the infrastructure and requirements of institutional clients, combined with a ‘high-touch relationship’, is advantageous for clients. ‘They will need the private services that a private bank offers. Therefore, I operate a hybrid model,’ she says.

Rank: Recommended

Recommended 2022, Family Office Services

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